Solution:

We used imagination. From the viewers point of view. Suspension is being build up towards an unexpected plot. We never showed the real potential of the car...we've got nothing to proof.

Challenge:

The new audi A6 is powerfull. But it is a gentlemens car too. Bring both scharacteristics together. 

(in co-creation with Sikko Gerkema & Sanne Braam)